Overview
Work History
Education
Skills
Languages
Certification
Timeline
Generic

Natalie Hanania

Ramallah

Overview

3
3
years of professional experience
1
1
Certification

Work History

Communications Coordinator

United Palestinian Appeal
08.2023 - Current
  • Serve as the primary liaison between field teams and communications, identifying media opportunities and limitations for general and partner-specific plans.
  • Enhance internal communications by proposing tools for improved inter and cross-departmental collaboration.
  • Create and manage timelines for internal/external reporting, particularly Institutional Partnerships deliverables, and developing and curating relevant content.
  • Develop outlines and content for digital/print publications, gathering media, proposing messaging, and recommending visuals.
  • Plan and execute media strategies, coordinate with stakeholders, and oversee media collection to meet departmental needs.
  • Promoted from Communications Officer.

Brand and Marketing Associate

Planned Parenthood of Metropolitan Washington, DC
11.2022 - 08.2023
  • Develop, implement, and oversee strategic brand and marketing plans to attract and retain patients, and enhance brand awareness across the Metropolitan Washington, DC area.
  • Work cross-departmentally to support branding and promotional needs, including developing digital and print creative assets, building and editing web components, and launching and administrating a digital merchandise store.
  • Undertake research to lead and advise on organizational initiatives, engaging internal stakeholders, to optimize overall brand image and patient experience.

Strategic Communications Consultant

Anacostia Riverkeeper
07.2022 - 08.2022
  • Developed situational analysis briefs and set key campaign objectives to revamp the organization's digital communication strategy.
  • Produced and presented a strategic plan to support the organization's branding efforts and enhance brand familiarity among target audience groups.
  • Designed collateral items and platforms specific tactics to attract higher community engagement and diversify donation sources.

Marketing Manager

American University Recreational and Fitness Center
01.2022 - 07.2022
  • Successfully conceptualized slogans, hashtags, and campaign-specific visuals to build strong brand identity while driving program and class registration levels.
  • Tracked and analyzed audience engagement to amend and optimize campaign performance on a monthly basis.
  • Managed internal communication and coordination between different university departments and teams to set and strategically advance digital marketing objectives.
  • Curated and broadcasted relevant news from AU-specific publications.

Education

Master of Arts - Strategic Communications

American University
Washington, DC
08-2022

Bachelor of Arts - Integrative Studies

George Mason University
Fairfax, Virginia
05-2021

Skills

  • Software skills: Qualtrics, Jamovi, Canva, Microsoft PowerPoint, Microsoft Excel, SurveyMonkey, Hootsuite
  • Volunteer experience: Britepaths, Northern Virginia Family Service, Anacostia Riverkeeper

Languages

Arabic
First Language
English
Proficient (C2)
C2

Certification

  • Google Ads Certification

Timeline

Communications Coordinator

United Palestinian Appeal
08.2023 - Current

Brand and Marketing Associate

Planned Parenthood of Metropolitan Washington, DC
11.2022 - 08.2023

Strategic Communications Consultant

Anacostia Riverkeeper
07.2022 - 08.2022

Marketing Manager

American University Recreational and Fitness Center
01.2022 - 07.2022

Master of Arts - Strategic Communications

American University

Bachelor of Arts - Integrative Studies

George Mason University
Natalie Hanania